Italian WW1 Propaganda
Italian propaganda during World War I was mainly directed against Austria-Hungary. It developed slowly until the great Italian defeat at the battle of Caporetto in 1917. This defeat, which left parts of Italy under enemy occupation, provoked an ideological shift aimed at boosting morale and mobilizing the nation against an enemy invasion.
Austria-Hungary became the early front runner in terms of effective propaganda techniques between the two sides. Austria-Hungary desired to affirm to the Italian’s the strength of the Central Powers and how Italy was on the losing side of World War I. First the Austria-Hungarians attacked the Italians pride and their political and military leaders. The Austria-Hungarians would attack Italy for being in this war for purely imperialistic means. They blamed the Italian government’s desires to claim Trento and Trieste as their true war aims and that their leaders were sacrificing Italian blood for their own greedy interests. To further disgrace the Italian’s, not only had this been the goal of the war but they were failing to achieve their true goals. The goal of these leaflets was not to embarrass the Italian soldiers, but to convince them that their government was betraying their true interests.
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'Agli Americani d'origine straniera. Comprate dei Liberty Bonds' from Italy, WW1 £6.99
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'Aiutateci a vincere! la Banca commerciale Italiana' from Italy, WW1 £6.99
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'Anti German (The German Peace) La Pace Tedesca' from Italy, WW1 £6.99
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'Cardinal Mercier has appealed to the Food Administration for more food for starving millions' from Italy, WW1 £6.99
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'Donate money for victory & peace' from Italy, WW1 £6.99
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'Emblem of Italy' from Italy, WW1 £6.99
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'Emprunt de la Liberation. Souscrivez. Sté. Gle. de Crédit Industriel & Commercial' from Italy, WW1 £6.99
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'Esposizione Raemaekers' from Italy, WW1 £6.99
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'Everyone must do his duty! Loan subscriptions are received at Credito Italiano' from Italy, WW1 £6.99
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'It is now necessary to pull out the poisonous teeth' from Italy, WW1 £6.99
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'Italiens souscrivez au 4éme Emprunt de la Défense Nationale - Banca Italiana di Sconto' from Italy, WW1 £6.99
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'L'Italia ha bisogno di carne-frumento-grasso & zucchero' from Italy, WW1 £6.99
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'La Banca popolare di Milano - prestito nazionale 5 %' from Italy, WW1 £6.99
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'Per la Patria i mieli occhi! Per la Pace il vosto denaro. Prestito Nazionale' from Italy, WW1 £6.99
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'Prestito nazionale rendita consolidata 5% netto' from Italy, WW1 £6.99